Chinese recruitment platform Zhaopin published its 2022 Talent Development Report on the Metaverse Industry on September 26. The document indicates that Metaverse-related sectors show positive development trends in terms of job growth and salary. From January through July, the number of Metaverse-related jobs on the platform grew 16.6% year over year.
According to Zhaopin, the average salary for Metaverse workers from January to July 2022 was 18,515 yuan (US$2,584) per month. Among the top 20 positions, deep learning, machine learning, data architecture, mobile development, computer vision and other have average salaries of more than 30,000 yuan, and deep learning positions rank at 39,971 yuan per month.
According to the report, among the top 10 positions in various subdivisions of the metaverse, VR/AR companies mainly recruit software and hardware R&D engineers, including algorithm engineers, JAVA engineers, hardware engineers, and so on.
Talents in gaming or design are in high demand in the fields of virtual human and social metaverse, such as B. in the areas of game development engines, game design development and 3D design. There’s no shortage of gaming posts on Metaverse Social Enterprises’ recruiting lists because gaming can quickly erase social connections. Digital collection platforms are in great demand among operational talents. As a localized development form of NFTs, the digital collection needs more distribution channels. Therefore, customer service, community operations, and user operations positions account for more than 30% of all jobs offered.
Data from Zhaopin showed that metaverse-related jobs have increased significantly amid the ongoing impact of the pandemic and slowing economic growth in China. The top 5 industries for recruiting talent in the Metaverse space are internet and communications, education and scientific research, media and sports, manufacturing and real estate. It can be seen that the current application of Metaverse technology in China is still heavily focused on the IT industry, although it is spreading to education, media, manufacturing, real estate, etc.
In terms of geographic distribution, demand for Metaverse talent is mainly concentrated in first-tier cities and new first-tier cities, among which Beijing, Shanghai and Shenzhen accounted for 21.9%, 11.5% and 9.3%, respectively % of vacancies occupy the first three places respectively. Influenced by political support and other factors, new first and second tier cities have shown strong growth trends. From January to July this year, the job growth rate was 22.4% and 19.0%, respectively, exceeding those in prime cities.
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Wuhan and Hangzhou showed remarkable recruitment growth rates of 65.9% and 39.3%, respectively, spurred by local government help. Earlier this year, Wuhan included the Metaverse in its government work report, noting the need to integrate the Metaverse into the real economy. On the other hand, Hangzhou has advantages such as political support and an R&D team. The first Metaverse special committee for China’s cultural industry has also recently settled in Hangzhou, giving a strong boost to talent recruitment.