Why is corporate coaching a hot topic in the Australian workforce?

As Australians slowly recover from the intense stress of a global pandemic, Mills said his company’s individual support was greatly appreciated.

“The sheer amount of stress placed on employees over the past two years is no child’s play,” he said.

“Quiet resignation, big resignation. People want to go. My goal with businesses, through coaching, is to not lose good people. Show them that you care, show them that you have mechanisms in place to listen to them, and support them in what they’re dealing with, which then helps the company. or increases its performance and profit.

“Don’t lose good people. Show them you care, show them you have mechanisms in place to listen to them, and support them in what they’re dealing with. do, which then helps the company or increases its performance and profits.

Victoria Mills

This benefits the companies themselves as attrition rates are increasing. About 1.3 million Australians – or 9.5 per cent of the country’s workforce – changed jobs in the 12 months to last February, the highest annual rate of job mobility since 2012.

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Mills said today’s coaching has moved away from the “overpriced” and “cookie-cutter” system of the past, which was typically only offered to corporate executives. The growing realization that everyone can benefit from professional support, regardless of their position on the ladder, has led to greater demand for cost-effective ways to boost employee morale.

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Victoria Mills, founder of Hello Coach, says executive coaching can be beneficial for everyone, especially amid the stress of a global pandemic.

Victoria Mills, founder of Hello Coach, says executive coaching can be beneficial for everyone, especially amid the stress of a global pandemic.

Once viewed as an optional luxury, companies are beginning to see it as something worth investing in, a tool to attract and retain employees and save money in the long run.

“The battleground for talent has never been tougher,” said James Windon, CEO of Flare HR, a recruiting software startup that recently started using Hello Coach services, noting that about two-thirds of businesses are struggling to hire employees. .

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The fintech hired Hello Coach as a way to realign priorities—recognizing the importance of supporting the physical, mental, social, and financial health of its employees to its success.

Although individual sessions require payment, either by the company or the employees themselves, Mills says his platform offers podcasts and articles for free to those with shallower bank accounts.

“People are looking for more. They want more purpose. “They don’t want to be a robot or a cog,” says Mills. “It’s an opportunity for organizations to support their people and they really thrive.”

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