NM State hopes to break even from appearance

New Mexico State football coach Jerry Kill and athletics director Mario Moccia hold a news conference on Thursday, December 1, 2022, to discuss the team's bowl eligibility.

LAS CRUCES — Bowl games are rarely money-making enterprises for college football programs lucky enough to win six games and extend their seasons.

New Mexico State’s 2017 Arizona Bowl Game was somewhat of a perfect storm that resulted in a $130,000 profit. Not only was there a historical aspect, breaking the nation’s longest bowl drought of 57 years, but the game’s proximity to Las Cruces created a ticket sales bonanza.

This week’s trip to the Quick Lane Bowl in Detroit to cap off Jerry Kill’s first season as head football coach won’t produce that kind of return, at least in the athletic department’s bottom line. NM State plays Bowling Green on Monday in a nationally televised game.

more:Three keys to Aggies Quick Lane Bowl victory over Bowling Green


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