New York City is in the holiday spirit with winter markets to kick off the shopping season in some of the city’s most popular neighborhoods.
While small businesses remain wary of rising costs due to inflation and reduced revenue due to the COVID-19 pandemic, the participation of buyers in open winter markets will give these businesses more exposure in addition to sales.
Despite the general levels of tourism compared to 2019, NYC & Company expected the year to close with a 30% increase in tourists from last year. The marketing organization said 56.4 million people will visit New York by the end of December.
Urbanspace runs holiday markets at Brooklyn Borough Hall, Bryant Park, Columbus Circle and Union Square. The city’s space development company provides rental spaces to vendors.
“We received more applications than ever before, and that tells us that vendors are excited to get back into the pop-up game,” Urbanspace Pop-up Markets Manager Evan Shelton told The Associated Press. they visit shops.
Ticker has assembled three winter markets near Baruch College, so students can check out handmade gifts and artisan products made by local businesses in Manhattan.
Just seven blocks south of the Lawrence & Eris Field Building, Union Square may have the closest holiday market within walking distance of campus.
The Union Square Holiday Market features 185 vendors this year. It is fully open to capacity, 80% in 2021.
“We look forward to welcoming holiday shoppers to another year of wonderful holiday memories with family and friends,” Jennifer Falk, executive director of the Union Square Partnership, told Forbes.
Shops open at 11:00 most days except Saturdays, when they open at 10:00.
The market will close on December 24.
The Winter Village at Bryant Park features 170 vendors to shop from, in addition to four businesses permanently located in the park.
The village is open to full capacity for the second year in a row. Sallie Austin Gonzales, CEO of New York-based soap company SallyeAnder, returns for a second year.
“It’s definitely busier than last year,” Austin Gonzales told the Associated Press. “People are enjoying being part of the community and walking around.”
In addition to vendors, the Winter Village invites visitors to skate on its ice for free. Sessions are limited to 55 minutes. Skating sessions can be booked online.
Visitors can bring their own skates. The village also rents skates for about 15 dollars. It offers a 10% discount for purchases made with a card issued by Bank of America Corp., which is a sponsor.
The shops are open from Monday to Wednesday from 11.00 to 22.00. They open at 10 am and close from Thursday to Sunday at 11 pm.
The village will end on March 5, 2023.
Just a 6 train ride away from Baruch, the Grand Central Holiday Fair features 36 craft vendors in Vanderbilt Hall.
“We are thrilled to bring back this fun New York holiday tradition, which showcases the talented industry of local retailers and is a sign of New York’s continued retail revival,” Catherine Rinaldi, president of Metro-North Railroad, told amNY .
Not run by Urbanspace, the fair is sponsored by stationery company American Greetings and SL Green Realty Corp.
The fair opens at 19:00 most days except Sunday, when it opens at 11:00 and closes at 5:00.
The fair will end on December 24.