EarlyBirds Offers Circular Economy Opportunities to


FORDE, Sept. 22, 2022 (GLOBE NEWSWIRE) — EarlyBirds, an Australian ecosystem that oversees and curates start-up, scale-up and mature organizations working on promising next-generation technological solutions, is helping the construction industry explore opportunities to take advantage of what the circular economy offers. It does this by connecting key construction players with innovative companies that have made strides in simplifying conservation of building materials, intelligent design and reuse of existing infrastructure. Readers can learn more about the company’s open innovation ecosystem by going to https://earlybirds.io.

According to the World Business Council for Sustainable Development, the construction sector is responsible for about 40% of global greenhouse gas emissions. Unless the current methods of building and maintaining infrastructure are radically changed, the future looks just as bleak, with the Global Alliance on Circular Economy and Resource Efficiency predicting that 50% of the world’s urban development needed by 2050 will not yet be in place once built.

One of the recommended ways to reduce these adverse environmental impacts is to adopt circular economy approaches in construction. The circular economy refers to a system that is “restorative or regenerative by intent and design.” In construction, this means using fewer raw materials, smart modular design, and recycling end-of-life modules that result from smart design.

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A Material Economics report predicts that using greener raw materials and moving to modular designs that allow for reuse could reduce the industry’s carbon emissions by almost 30%. For example, ECOPact Green concrete, the widest range of green concrete in the industry, causes 30% to 100% less CO2 emissions compared to standard concrete (CEM I). The adoption of circular principles will also benefit the economy as demand for newer eco-friendly materials needs to be supported by building new plants with adequate production capacity. This will drive research into the newer technologies and also create new jobs that will facilitate recycling and repairing of existing infrastructure.

However, there are some challenges in introducing circular production and recycling methods in the construction industry. Jeff Penrose, co-founder of EarlyBirds, explains: “Established companies involved in the construction industry are generally slow to adapt. First, the cost of starting a construction business is so high that it doesn’t make financial sense for most businesses to regularly upgrade their technology and equipment with each incremental improvement. In addition, it is also a challenge to retrain existing employees or to find new employees who can work with the latest materials and are familiar with the latest construction methods. New materials will also initially be difficult to afford. Finally, due to concerns about safety, economics and the need to comply with local regulations, the industry is playing it safe and relying on tried and tested techniques that guarantee predictable progress within a reasonable time frame. Companies that buck this trend and really want to embrace the innovations that motivated startups are bringing to the construction industry can sign up as early adopters at https://earlybirds.io/en/early_adopter.”

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Asked how EarlyBirds can help construction companies innovate to achieve zero-waste and zero-emission delivery, Jeff says, “EarlyBirds is the ideal partner to partner with players in the construction and infrastructure industries. We understand and leverage the global innovations that will impact this sector. We achieve this by strategically mapping the specific sectors or technology themes that our early adopter clients need to better understand in order to boost their business. This is extremely useful for scenario planning, understanding trends, solving challenges, identifying partners and much more.”

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The open innovation ecosystem platform EarlyBirds monitors over 4 million innovators and has a range of functions for finding and activating innovation projects and modern workflow pipelines. Dubbed Innovation as a Service, the EarlyBirds Explorer program helps organizations tap into the innovations of the ecosystem to strengthen their processes over time. The Company’s Challenger program is designed for those who face specific technical or business challenges that impede their progress and who seek solutions that meet stringent business, technical and commercial risk requirements. Companies that believe they can provide constant innovation or solve their industry’s most pressing problems can register as innovators at https://earlybirds.io/en/innovator.

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For more information on EarlyBirds contact the company here:

Early Birds
Mr Kris Poria and Mr Jeff Penrose
+61 401 287 060
[email protected]
‘FORDE’ SUITE 10, LEVEL 1, 26 FRANCIS FORDE BOULEVARD, FORDE, ACT 2914




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